With the bold ambition to rewrite the rules of travel, the inaugural TOURISE Summit under the patronage of His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown…
BTN presents exclusive video interviews from Tourise 2025. Visionary tourism leaders, technology innovators, and destination experts discuss the latest trends in travel marketing, digital transformation, and experiential tourism. Discover how…
Riyadh has once again placed itself at the heart of the global tourism conversation. As host of the 26th UN Tourism General Assembly, the Kingdom of Saudi Arabia welcomed ministers,…
Air Serbia has signed a five-year strategic partnership with Loyalty Juggernaut Inc. (LJI) to launch a new-generation frequent flyer program, marking a significant milestone in customer engagement and digital innovation.